— FOR BUSINESSES THAT SEARCH FOR PERSONALIZED EXPERIENCE
Marketing strategy
that diagnoses problems before anything else.
Most business marketing fails because it skips the first step: strategy! We start with an audit – not a sales call. You get a written report of where your business is leaking, what’s working, and what to fix at next step.
Audit from $697 / 7 days / written
— WHAT’S OUR DIFFERENCE?
Classic Method: Posting on Instagram three times a week, running some Meta ads in a haphazard way as a first step. Sending customer a monthly report full of vanity metrics without personalized explanations.
Classic Result: Nothing changes. Your booking calendar is still empty.
Most agencies skip the most important step: Diagnosing why your marketing isn’t working!
We do the opposite! We diagnose the problems before formulating the personalized marketing strategy.
— HOW WE WORK
Three steps.
One sequence.
No fluff.
01
Diagnose
You get every real problem we find, clearly prioritized and personalized analysis specific to your business.
02
Prescribe
Based on the diagnosis, we build a sequenced action plan. No ‘post more reels.’ Real strategy that is specific to your business, your services, and your local market.
03
Execute
Optional. If you want help executing, we offer a strategy retainer or fully managed execution. No upsell pressure.
— WHAT’S INCLUDED
Two depths. One outcome. Diagnosis you can act on.
EXPRESS
$697 / 7 days
Fast diagnostic. Get the strategic clarity you need to stop wasting marketing spend, without the full deep-dive.
Positioning analysis — How you’re currently perceived vs. how you should be.
Funnel diagnostic — Every leak point from discovery to rebooking
Content audit — What’s working in your last 30 posts, what’s not, what’s missing
Conversion analysis — Where warm leads drop off, and why
30-day action plan — Sequenced. Prioritized. Specific.
MOST POPULAR
FULL AUDIT
$2,397 / 10 days
Full strategic deep-dive. Everything in Express, plus the work most clinics don’t even know they’re missing.
Everything in Express — All 5 areas above, fully covered
Competitive intelligence — Three direct competitors deeply mapped against your positioning
Pricing & packaging review — Is your offer structure costing you revenue?
Optional retainer scope — Defined path forward if you want execution help
30/60/90 day action plan — Phased, not just a single sprint
Not sure which one? Send me a note — I’ll tell you honestly which fits your situation. yagiz@dubicon.agency
— PAST WORK
A recent service brand built from zero.
Below is a recent service brand we built end-to-end positioning, identity, and conversion-focused web build.
2025 / Service Brand Launch
Trainador — Service Brand Launch
Brand identity, logo system, and conversion-focused website built for a US-based service business launching from zero. Delivered in four weeks across positioning, visual identity, and web build.
— ABOUT
A strategy firm, not an agency
Dubicon is a strategy-driven firm working with businesses in US. Based in Istanbul, operating async – no scheduled calls, no time-zone friction. Just clear written strategy delivered when promised.
We focus narrowly on your business because we believe specialization beats generalism. The marketing problems of a Botox clinic in Scottsdale are different from a SaaS startup or a real estate brokerage. We solve one type of problem, and we solve it well.
BASED IN
Istanbul, Türkiye
SERVING
United States
COMMUNICATION
Async / Written / Loom
— FREQUENTLY ASKED
Five questions we get
every week.
Why $697 for an Express audit.
You get every real problem we find, clearly prioritized and personalized analysis specific to your business. No filler, no fluff. Most agencies offer “free strategy calls” that are sales pitches in disguise. We charge a real price for real work, and there’s no obligation to continue afterward.
What's the difference between Express Audit and Full Audit?
Express Audit ($697) covers your most pressing strategic questions — positioning, funnel, content, conversion, and a 30-day plan. Full Audit ($2,397) adds three competitor deep-dives, pricing/packaging review, optional retainer scope, and a phased 30/60/90 day plan. If you’re unsure, start with Express — you can upgrade later by paying the difference.
Why no calls?
Written strategy is more thorough, more reviewable, and more useful than a 30-minute call. You can read it once, share it with a partner, reference it next month. Calls evaporate. If you have specific questions during an engagement, we send a Loom video response — usually within 24 hours.
Are you taking new business clients?
Yes. Early clients receive Full Audit pricing of $2,397 — versus our standard rate of $3,977 once we have five published case studies.
What if I already have an agency?
Many of our clients also have an agency. The audit is often more useful in that case — it tells you whether your agency is executing on the right strategy or optimizing for the wrong things. If you’re already spending $3,000+/month on marketing, $697 to know whether it’s working is cheap insurance.
— READY WHEN YOU ARE
Diagnose before you
spend another dollar.
The audit takes 7–10 days from the moment you provide access. $697 or $2,397, one-time. No retainer required, no calls scheduled.
